7 Brilliant Examples of Life Coach Websites, Plus Tips!

As a life coach, you need a website to build trust, showcase your expertise, and turn curious visitors into booked clients. BUT many life coach websites are either bland corporate templates or chaotic DIY disasters that make potential clients question whether you can truly help them organize their lives.
Because a messy website = hesitant leads!
So, here are 7 examples of life coach websites that nail the perfect balance of professionalism and personality, plus the strategic elements that make them work. Study these, steal what works, and watch your booking calendar fill up. š
Do I Need a Website for My Coaching Business?
Um, yes? Without one, you're essentially invisible to the thousands of people searching for life coaches every month.
Whether you're offering life coaching, leadership coaching, business coaching, relationship coaching, executive coaching, or something else, if you don't have a good website, potential clients will immediately question your expertise.
In turn, a professional website establishes credibility right away. When someone finds you through a referral or social media, they'll Google you. If they can't find a polished website that showcases your expertise, they'll assume you're not serious about your business, and they'll move on to someone who is.
What Is the Best Website Builder for Life Coaching?
Kajabi takes the crown for life coaches! While other platforms try to serve everyone, Kajabi is built specifically for entrepreneurs who sell their knowledge and expertise.
Here's why Kajabi is the best website builder for life coaches:
- All-in-one platform: Your website, email marketing, payment processing, and client management live under one roof. No more paying for multiple subscriptions!
- Coach-specific features: Client portals, automated email sequences, progress tracking, and other features you may need, depending on your coaching style, are all built right in.
- Professional design: Create stunning, mobile-responsive websites that don't need ANY coding!
- Payment processing: Clients can book and pay for sessions without leaving your site, and you can seamlessly upsell during the checkout process.
- Built-in email marketing: Nurture leads and stay connected with clients through automated sequences and broadcasts.
- Course and membership creation: Easily expand your offerings with online courses, group programs, or membership sites as your business grows.
The platform has helped creators generate over $2 billion in revenue in 2024, and that number keeps climbing. In other words, Kajabi is your best bet for a life coaching website! š
7 Amazing Examples of Life Coach Websites
Coaching is a $4.56 billion industry, and it takes guts to stand out. Well, guts...and a strong online presence that showcases your coaching skills and social proof from past clients, just like these examples of life coach websites below.
1. Diane Mahoney
Diane Mahoney's website proves that life coaching sites don't have to be boring beige templates! Her vibrant purple and gold color scheme signals energy and empowerment, which is exactly what women over 45 need to see when they're ready to reclaim their vitality.
The design feels like a warm hug mixed with a motivational pep talk, which perfectly captures Diane's coaching style. The navigation is clean and intuitive, making it easy for visitors to find her coaching programs or book a consultation. I also ADORE Diane's radiant photos and her messaging that speaks directly to women who refuse to let age define their limitations!
2. Sandy Jacquard
Sandy Jacquard health coaching website nails the holistic health aesthetic without falling into the cliché trap of generic wellness imagery. The design radiates warmth and authenticity, using earthy tones and natural elements that communicate her heart-centered approach to healing.
When visitors land on her homepage, they're greeted with messaging that feels supportive, not salesy. I also love that Sandy's complex work and coaching services are presented in a way that feels accessible and approachable.
3. Jennifer Arnspiger
Jennifer's website is one of my favorites because it honors sensitivity without sacrificing professionalism. The soft, calming color palette and thoughtful typography communicate to highly sensitive people that this is a safe space designed with their needs in mind.
The messaging resonates deeply with her target audience because it speaks their language without feeling clinical. Since launch, Jennifer has seen a surge in aligned professional opportunities and qualified leads, proving that when your website TRULY represents your work and values, it becomes a powerful business tool that attracts juuuuust the right people!
4. Intuitive Life Coach Susan Duesbery
UGH, I love Susan Duesbery's website! She is an Integrative Life Coach and Intuitive Counselor with a passion for empowering women, and I designed her life coach website to feel both soothing and empowering.
Her free resource, "Be Triggered No More," serves as both a lead magnet and a preview of her expertise, showing visitors exactly the kind of breakthrough work they can expect.
5. Dr. Ahriana Platten - Soulful
Another website example that coaching clients have LOVED! Dr. Ahriana Platten's website shows how spiritual coaches can maintain mystical authenticity while building serious business credibility. The rich color scheme and eye-catching header video captivate website visitors right away, and I love how the overall aesthetic bridges the gap between esoteric wisdom and accessible coaching.
This website proves that spiritual coaches don't have to choose between honoring their mystical side and building a thriving business. They can ABSOLUTELY have both! š
6. Divorce Wave
Tamara Rowles' Divorce Wave website tackles one of the most challenging niches in coaching with sensitivity and strength. The clean, professional design builds trust, which is crucial when your audience is navigating one of life's most vulnerable transitions (AKA, divorce).
I built this website with a mobile-first approach because most people searching for divorce support are doing so discreetly on their phones. Every element is designed to guide visitors toward downloading the app and build confidence in Tamara's expertise!
7. Rosanne Callens Coaching
Rosanne Callens was looking for an elegant design that was sophisticated AND approachable, and that's exactly what I created for her on Kajabi! The site radiates the kind of professional confidence that her executive clients expect, but it's also warm and personable.
After years of running her business from just a LinkedIn page, she now has a dynamic platform that evolves with her expanding services and attracts paying clients.
Want more?! Take a look at these best Kajabi websites!
3 Tips for the Best Coaching Websites
Make It Clear
Your website needs a logical structure that guides visitors to where they need to go. A confusing life coaching website is one of my biggest pet peeves! You'll likely need essential pages like Home, About, Services, and Contact, but you may also have specialized pages for specific offers or niches.
Either way, your navigation should be simple.
If your visitors can't find your personal coaching offers or programs fast, they WILL leave. Create a clear hierarchy that starts with your main message, explains who you help, showcases your services, and makes it easy to take the next step. Skip the fancy menus and confusing layouts.
Have a Compelling Call to Action
Your call to action should be something people want to do. Instead of "Schedule a Consultation," try "Book Your Breakthrough Call," "Claim Your Spot," or even better, something catchy in your branded language.
Make it clear what happens next and what they'll get from it. Place your call to action where people naturally look, usually after you've explained the problem you solve and the transformation you provide.
Build It on Kajabi
I've said it, and I'll say it again: Kajabi is the BEST website builder for life coaches! First, it allows you to create gorgeous designs right on the platform with no code. Second, you won't spend hours trying to connect your website to your email tool to your payment processor. It all works together. Plus, it's mobile-friendly and there's built-in SEO.
Final Thoughts on Creating an Effective Coaching Website
Stop settling for a website that makes you cringe when you share it! To attract new clients, it's time to build a professional, profitable website that shows off your expertise and services.
If you're ready to take your online presence to a new level, my Kajabi Coach Accelerator will get you everything you need to launch a wildly successful life coach website in JUST ONE MONTH.
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